Privacy Policy
Flura Home Solutions ("Flura," "we," "us," or "our") respects your privacy and is committed to protecting the personal information of our customers and website visitors. This Privacy Policy explains what information we collect, how we collect it, how we use and protect it, when and with whom we share it, and the choices and rights you have. It applies to information collected through our website, our telephone and in-person interactions, our online forms, and our text messaging (SMS) program.
By using our website, contacting us, or opting in to our text messaging program, you acknowledge that you have read and understood this Privacy Policy.
1. Information We Collect
We collect only the information we need to serve you. This includes:
Information you provide directly
- Contact information such as your name, mailing address, email address, and mobile phone number
- Information about your home, property, or service request
- Scheduling and appointment details
- Records of your communications with us, including phone calls, text messages, emails, and web form submissions
- Any consent or opt-in preferences you provide, including the date, time, and channel through which you gave them
Information collected automatically
- Limited technical information when you visit our website, such as IP address, browser type, device type, and pages viewed, collected through standard web analytics and cookies used to operate and improve the site
We do not knowingly collect information from anyone under the age of 13. If you believe a child has provided us information, please contact us and we will delete it.
2. How We Collect Consent to Text (Opt-In)
Flura Home Solutions offers text messaging to stay in touch with our customers. No one is added to our texting program automatically. A person has to agree first, and permission to text is always given by the customer, never assumed by us. We capture that permission in one of two ways, and each one is logged with a date, time, and the channel it came through in our CRM.
In person
When someone meets with us face to face, we ask whether they are okay with us texting them, and we only proceed once they say yes. This tends to come up when someone wants a price quote sent to their phone, would rather get updates by text than by email, or wants a text reminder before an appointment. Whoever handles the interaction records the agreement in our system right away.
On a web form
Anyone filling out a form on our site can choose to receive texts. The line explaining what they are agreeing to sits directly next to the mobile number field, the consent box is left unchecked until the person checks it themselves, and agreeing to texts is never required to buy anything or book anything. The mobile number field is optional. The timestamp of the opt-in is kept on file.
In every case, opting in is a clear, affirmative action taken by the customer. We keep a record of when and how each customer opted in.
3. Our Text Messaging (SMS) Program
By opting in through one of the methods above, you consent to receive text messages from Flura Home Solutions. The details of the program are as follows:
What we send: Texting is limited to the reasons a customer signed up for. In practice that means price quotes, reminders about upcoming appointments or bookings, answers to support questions, and photos or clips tied to something the customer asked about their home. We do not repurpose a number for anything the customer did not agree to.
Message frequency: Message frequency varies based on your interactions with us.
Cost: Message and data rates may apply, depending on your mobile carrier and plan.
Help: Reply HELP at any time for assistance, or contact us at info@flurahomes.com or 610-463-0066.
Opting out: Reply STOP at any time to unsubscribe. After you send STOP, we will send a single confirmation that you have been removed, and we will not send further messages unless you opt in again.
Not a condition of purchase: Consent to receive text messages is not required to purchase any product or service, or to book any appointment.
4. How We Use Your Information
We use the information we collect to:
- Respond to inquiries and provide quotes, service, and support
- Send service-related and transactional messages, including by text where you have opted in
- Schedule, confirm, and remind you about appointments and bookings
- Maintain records of our interactions and your preferences
- Operate, maintain, secure, and improve our website and services
- Comply with our legal, regulatory, and recordkeeping obligations
We do not use your mobile phone number or SMS opt-in information for marketing or promotional purposes unless you have separately and expressly agreed to that.
5. How We Share Your Information
We do not sell, rent, or trade your personal information. We share information only in the limited circumstances below:
Service providers and subcontractors
We may share information with vendors who perform functions on our behalf, such as scheduling, payment processing, appointment reminders, and customer support, and only to the extent needed for them to provide those services to us. These providers are not permitted to use your information for their own purposes.
Legal and safety reasons
We may disclose information when required by law, regulation, subpoena, or legal process, or when necessary to protect our rights, property, or safety, or that of our customers or others.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Text messaging originator opt-in data and consent are never shared, sold, rented, or transferred to any third party or affiliate under any circumstances.
6. Data Retention
We retain your information for as long as needed to provide our services, maintain records of your consent, and comply with our legal and recordkeeping obligations. When information is no longer needed, we securely delete or de-identify it.
7. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect your information against loss, misuse, and unauthorized access. No method of transmission over the internet or method of electronic storage is completely secure, and while we work to protect your information, we cannot guarantee absolute security.
8. Your Choices and Rights
- Text messages: You may opt out of text messages at any time by replying STOP.
- Email and access requests: You may ask us to access, correct, update, or delete your personal information, or ask any question about this policy, using the contact information below. We will respond within a reasonable time and in accordance with applicable law.
- Cookies: You can set your browser to refuse cookies or alert you when cookies are being sent, though some parts of the site may not function properly as a result.
Depending on where you live, you may have additional rights under state privacy laws regarding access to, correction of, or deletion of your personal information. Contact us to exercise any of these rights.
9. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes are effective when posted, and the "Last updated" date at the top of this policy will reflect the most recent revision. We encourage you to review this policy periodically.
10. Contact Us
If you have any questions about this Privacy Policy or our text messaging program, contact us at: